Google prefers secure websites. Most web hosts offer inexpensive ways to add SSL to your website. You can also get an SSL certificate for free. Most people have developed a sense for when they might get deceived online, especially during a financial transaction. Have you tried listing your organisation in …

Google will bring people to your website, but engagement can help return visitors and for instance sales promotions. While it's true that having a dedicated page for a product or service will increase your rank for that product or service, adding a page simply for the sake of adding a …

If the domain has not been renewed during the domain redemption period, the domain is deleted from the domain registry within the next five days. After choosing a domain name, optimizing the URLs for your pages is the next SEO step. SEO for your page URLs is important because keywords …

Repeatedly seeing a specific visual image, headline, copy, or tagline helps to embed a brand into a person's long-term memory. Not only is it important for SEO, but it's also something that will allow users to gravitate to your website, which will then help you build a quality customer and …

Spending money on paid search isn't a requirement for SEO, but it can be an effective way for giving your website and business a boost online. One hundred percent of searchers look at the first organic result, whereas only 50 percent look at the first paid result. Post-crawling content the …

In the race to get as many high quality backlinks as possible, many marketers and webmasters forget about Wikipedia. It's definitely one of the most overlooked opportunities when it comes to building a strong backlink profile for your site. Over the past number of years however, Google has been focused …